Project Lore: Five dudes. Four cameras. One World of Warcraft.

Well, it’s officially official. Activision Blizzard is now the world’s largest publisher of video games. While Blizzard’s FAQ states that the merger will have no effect on anything of much importance at Blizzard, the company has already started selling (and has already sold out of) plastic accessories designed to enhance the World of Warcraft experience. Remind you of any other games published by one of these companies? The problem is that this piece of plastic is just for security purposes, and all you do is punch in numbers from one screen onto another. What is this game, a giant spreadsheet? Far from a new game enhancment. Blizzard should grab a couple of developers from Activision to make a guitar that requires a kick ass solo before you can log in to WoW. Everyone knows that Vivendi could learn a thing or two from Blizzard, but Blizzard still has a ways to go with accessory based gaming experiences.

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